Cookie Policy

1What are cookies

Cookies are small text files placed on your device when you visit a website. They allow a site to recognize your device, remember information about your visit, and support features like login sessions, analytics, and advertising. Similar technologies include pixels, web beacons, local storage, and SDKs used in mobile contexts.

2How we use cookies

We use cookies to:

• Keep our website and client dashboards secure and functioning correctly;
• Remember your preferences (such as cookie consent choices);
• Understand how visitors use our site so we can improve it;
• Measure the performance of our own marketing campaigns; and
• Support advertising and retargeting, where you have consented.

3Cookie categories

Strictly necessary

Required for the website to function (e.g., security, load balancing, remembering your cookie consent choice). These cannot be switched off, and do not require consent under applicable law.

Performance & analytics

Help us understand how visitors interact with our site (pages viewed, time on page, errors encountered) so we can improve it. Used in aggregate; set only with consent where required.

Functional

Remember choices you make (such as chatbot session state or form progress) to provide enhanced, personalized features.

Targeting & advertising

Used to deliver relevant ads, measure ad campaign performance, and limit how often you see an ad. May be set by us or by our advertising partners, and may be used to build a profile of your interests. Set only with consent where required, and can be opted out of at any time.

4Cookie table

This table lists representative cookies used across our site and campaigns. Exact cookies present during any given visit depend on the pages viewed and your consent choices, and may change as our vendor list evolves.

5Third-party cookies

Some cookies are placed by third parties when you use our site, including analytics providers (e.g., Google Analytics), advertising networks (e.g., Google Ads, Meta, LinkedIn), and, where embedded, video or scheduling widgets. These third parties may use cookies to build a profile of your interests across different websites. Their use of your information is governed by their own privacy policies, which we encourage you to review.

6Managing your preferences

You can manage cookies in several ways:

• Our cookie preference center: use the "Cookie Preferences" link in the website footer to accept or reject non-essential cookie categories at any time.
• Browser settings: most browsers let you block or delete cookies through their settings menu. Note that blocking strictly necessary cookies may affect site functionality.
• Ad platform opt-outs: you can opt out of interest-based advertising directly through the Digital Advertising Alliance, Your Online Choices (EU), or individual platforms such as Google Ads Settings and Meta Ad Preferences.
• Mobile device settings: iOS and Android devices offer settings to limit ad tracking at the operating system level.

7Do Not Track & global privacy signals

Some browsers offer a "Do Not Track" (DNT) signal. There is no common industry standard for interpreting DNT signals, so our site does not currently respond to them. However, where required by applicable law, we honor the Global Privacy Control (GPC) signal as a valid request to opt out of the sale/sharing of personal information for targeted advertising from browsers that support it.

8Other tracking technologies

In addition to cookies, we may use:

• Pixels/web beacons: small graphics embedded in emails or web pages to track opens and engagement;
• Local storage: browser storage used to remember chatbot state and form progress without repeated server calls;
• Server-side conversion APIs: used by some advertising partners as a privacy-conscious alternative to browser cookies, subject to the same consent controls described above.

9Changes to this policy

We may update this Cookie Policy periodically to reflect changes in the cookies and technologies we use or in applicable law. We will post the updated version with a revised "Last updated" date.

10Contact us

This Cookie Policy is provided as a general-purpose template reflecting common industry practice. It is not a substitute for legal advice. Please have qualified counsel confirm the actual cookies and vendors in use, and connect a functioning consent management platform, before relying on this page for regulatory compliance.